Trulia.com Rental Marketing Tips
Trulia.com is a great place to sell your property or to let it out on rent. With hundreds of postings being uploaded each day, it is a paradise for property buyers and tenants but with thousands of ads being bombarded at a brisk pace, it is really difficult for an ad poster to get due notice in a quick span of time. Property owners and real estate companies need to come up with ads that can grab attention and cater to the fancy of a property buyer or renter.
Here are some Trulia.com rental marketing tips that shall help you to stand apart from the crowd.
This is a bit technical but given the times we live in, it is necessary to talk about responsiveness of an ad. When you take pictures of your property, they must be of great quality. The images should be bright enough, the items or subjects in the pictures must be noticeable enough and there should be an element of glam in the image. However, you cannot possibly opt for images which are extremely heavy or do not have compatibility with smaller displays.
Many people search for properties on mobile phones and tablets these days. If you have an image that doesn’t fit into the mobile display or tablet screen then you wouldn’t be able to grab attention. It is necessary to have compatible images so you can take advantage of the visual experience.
Your property may be very cheap or very expensive. Very few properties actually have a cost that would go down very well with all and sundry looking for a property in a given area. You cannot inflate the cost and cannot deflate the cost either. What you should do is quote a cost that is desirable for most and then add a caveat that the price starts from that point or is up to that point. Usually, it is the former because no one inflates a price and states that it is the maximum, giving no clue as to what the minimum is.
Your description cannot be the same mundane blurb that everyone else is developing and uploading. If your textual description doesn’t read and sound different then your ad wouldn’t get the desired traffic or follow up.
You must provide as much associated information as you can. Mention hotspots near the property, talk about convenience or anything that works to the advantage of the property and thus the listing.
Here are some Trulia.com rental marketing tips that shall help you to stand apart from the crowd.
Compatible Images
This is a bit technical but given the times we live in, it is necessary to talk about responsiveness of an ad. When you take pictures of your property, they must be of great quality. The images should be bright enough, the items or subjects in the pictures must be noticeable enough and there should be an element of glam in the image. However, you cannot possibly opt for images which are extremely heavy or do not have compatibility with smaller displays.
Many people search for properties on mobile phones and tablets these days. If you have an image that doesn’t fit into the mobile display or tablet screen then you wouldn’t be able to grab attention. It is necessary to have compatible images so you can take advantage of the visual experience.
Competitive Cost
Your property may be very cheap or very expensive. Very few properties actually have a cost that would go down very well with all and sundry looking for a property in a given area. You cannot inflate the cost and cannot deflate the cost either. What you should do is quote a cost that is desirable for most and then add a caveat that the price starts from that point or is up to that point. Usually, it is the former because no one inflates a price and states that it is the maximum, giving no clue as to what the minimum is.
Unique Description
Your description cannot be the same mundane blurb that everyone else is developing and uploading. If your textual description doesn’t read and sound different then your ad wouldn’t get the desired traffic or follow up.
Associated Information
You must provide as much associated information as you can. Mention hotspots near the property, talk about convenience or anything that works to the advantage of the property and thus the listing.
Posted on Mar 04, 2014
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