Tech-savvy homebuyers are seeking a painless, personalized experience

Home buyers today are expecting more when it comes to technology used to find their perfect home. Because of that, real estate agents must be prepared to use it to help, and to know how to. Your clients will want a personalized experience, so don't just focus on what they say they want, but what they're really looking for. You can use the data from their searches as well as what you know personally about them to pinpoint the best properties for them to look at. You should always look beyond just the real estate industry when it comes to new technologies to use. It's amazing what you can find outside of an industry that can help you in your own.
80% of real estate deals will happen through mobile means. Make sure you're up-to-date on the apps that are best used to get your clients where they need to go. Brush up on the technology most used in the industry as well so that you will be ready to tackle any problem that your client may have.

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POSTED January 10 2014 12:41 PM

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